Adidas FOCUSBREATHEIN Designed For Running Remedy And Re-Energizing A Personal Best Mindset

Press Release:

focusbreathein

Today, adidas reveals FOCUSBREATHEIN – a new running shoe that offers smooth movement and provides lightweight comfort and performance for those who use running as a way to re-energize and establish their personal best mindset. Ready. Set. Glow!

Inspired by the restorative effects of exercise on a person’s wellbeing, adidas FOCUSBREATHEIN combines a translucent upper with a BOUNCELITE EVA midsole, blending iconic adidas performance DNA with modern underfoot comfort. adidas FOCUSBREATHEIN is created for runners looking to reap the holistic benefits of being able to fully reset and rejuvenate when it comes to their all-important workout time.

The design inspiration behind adidas FOCUSBREATHEIN centers on a ‘glowing from within’ concept, with a range of transparent, soft textures utilized in the shoe’s design – both in the upper material and in the distinctive outsole – to create a glowing effect that mirrors the positive benefits of exercise on a person’s own internal energy and aura.

adidas FOCUSBREATHEIN has been specially developed to offer unrivaled natural comfort, with lightweight compounds used to offer a featherlight, aerodynamic performance. The inclusion of a progressive tongue and upper construction ensures the wearer can enjoy fluid, boundless movement when running in the shoe.

The key technical features of adidas FOCUSBREATHEIN are as follows:

FIT – 3D molded heel construction offers lightweight comfort and support, while the inclusion of a progressive and breathable upper with padded tongue ensures a full range of movement and minimal distraction

FEEL – BOUNCELITE midsole technology offers lightweight energy return performance

FLUID MOVEMENT – The outsole centers on an undulated wave design, combining macro undulations with micro textures, to ensure the shoe offers a consistently smooth performance with a quiet and cushioned transition

The three colorways of adidas FOCUSBREATHEIN all take inspiration from the ‘chakras’ – the points in the body through which energies flow – as a further celebration of these different types of energy and the qualities they inspire. These include:

  • Root Chakra Red, which is linked to life force and stability
  • Solar Plexus Yellow, which is linked to happiness and optimism
  • Third Eye Blue, which is linked to intuition and peace of mind

Matthew Van Wyen at adidas said: “Talking to runners around the world, we understand the impact running has on improving people’s personal best mindset and taking them away from the stresses of the everyday. Taking cues from the restorative and rejuvenating effects of exercise, adidas FOCUSBREATHEIN will enable the wearer to forget about everything else going on around them and zone in on themselves during their run and workout, through the lightweight comfort and no-distraction fit”.

adidas FOCUSBREATHEINwill be available to buy instore and online at adidas.com, the adidas app and select retailers from January 30, 2020, alongside an accompanying running apparel range.

As part of the adidas FOCUSBREATHEIN campaign, adidas has captured the stories of a number of female runners, whose motivation for running reflects the inspiration behind the new shoe.

adidas will also be marking the launch of adidas FOCUSBREATHEIN with digital runs also available for runners to try via the adidas Running app.

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Do running shoes prevent running injury?

There is no clear answer to this. They may help prevent injury or they may not. Check out this PodChatLive video in which the hosts discussed this issue with Michael Nitschke who is a runner, coach and a Podiatrist.

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Running research: Heel-toe or toe-heel?

Press Release:

New research from La Trobe University suggests there is no evidence that changing a runner’s strike pattern will help prevent injuries or give them a speed boost.

In a bid to avoid shin splints, sore knees and other injuries, many runners have adopted a toe-to-heel trend, running on the balls of their feet. This is often encouraged by coaches and health professionals.

However, in research out this week in Sports Medicine, La Trobe injury researcher and physiotherapist Dr Christian Barton found there is no evidence to suggest running on the front of your feet reduces injury risk or improves performance.

“We analysed 53 studies which looked at the impact of forefoot, rearfoot and flatfoot running patterns on injury, running economy and running biomechanics,” senior author of the study, Dr Barton said

“Our comprehensive review suggests that telling someone to run on the ball of their foot instead of their heel may make them less efficient, at least in the short term. Additionally, there is no evidence either way on whether running on the balls of your feet reduces injury.”

Dr Barton said switching your running style shifts the body’s loads but doesn’t make them disappear.

“Running toe-heel might help injuries at the knee, where loads are reduced. However, it may cause injuries to the feet and ankle, where loads are increased,” Dr Barton said.

“Put simply, when it comes to running style: If it ain’t broke, don’t fix it.”

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adidas Running Reveals the Ultra Boost 20, Celebrating Partnership with the ISS US National Lab

Press Release:

Today,adidasRunning reveals the adidas Ultraboost 20 in partnership with the International Space Station(ISS) U.S. National Laboratory, once again revolutionizing its iconic leading performance running shoe. Drawing parallels with the construction of a space shuttle in which every part has a unique purpose, each element in the adidas Ultraboost 20 has been maximized for a specific performance-driven function, allowing athletes to elevate their performance to new heights.Spacerace ULTRABOOST 20 SS20 Black Iridescent The new silhouette is the result of relentless stress testing in the lab, countless hours of research, and feedback from thousands of runners; the ultimate combination of comfort and responsiveness, designed to give runners the confidence to go beyond.THE DESIGN AESTHETIC OF THE NEW ADIDAS ULTRABOOST 20 TAKES INSPIRATION FROM OUR PARTNERSHIP WITH THE ISS U.S. NATIONAL LAB AND, WITH MORE TO COME FROM THE PARTNERSHIP, WE PLAN ON TAKING BOOST TO EVEN GREATER HEIGHTS.adidas Ultraboost 20’s new and advanced Primeknit upper features Tailored Fiber Placement (TFP) technology. The innovative technique lays down fibers to the millimeter, resulting in a high-performance, lightweight upper which is precisely stitched and constructed. From take-off to landing, runners can initiate control with a shoe that exactly calibrates foot support to fully unleash the explosive energy of boost. Meanwhile, the Boost midsole captures the energy in every stride and returns it at toe-off to propel runners forward, allowing them to take their run to the next level with out-of-this-world energy return. At the same time, the 3D Heel Frame – a stripped-back design which cradles the heel and locks it firmly in place – brings the perfect mix of adaptability and support.The adidas Ultraboost 20 features: 

  • Primeknit with TFP – An evolutionary upgrade to adidas Ultraboost 19, the Primeknit now features data-driven Tailored Fibre Placement technology, which lays down fibres to the millimeter to create an upper that delivers calibrated support and a flexible fit for each runner’s foot
  • Optimized Boost – the adidas Boost midsole captures the energy in every stride and returns it at toe-off to propel the runner forward, offering high energy return every step of the way
  • Stretchweb – The Stretchweb outsole works in harmony with the Boost midsole while Continental rubber gives maximum traction on all surfaces
  • Torsion Spring – A lightweight construction for enhanced support on landing and a snappy transition to propel runners forward

 Sam Handy, Vice President Design, adidas Running, said: “The revolutionary Ultraboost range has consistently pushed the boundaries of running shoe design since first launching, with each new release going one step further than its predecessors. In the adidas Ultraboost 20, we have lift-off again. The new silhouette has been carefully crafted to provide a high level of energy return for the wearer, combining our iconic Boost midsole with a Primeknit upper featuring Tailored Fiber Placement. This means the shoe responds to every step by propelling the runner forward. The design aesthetic of the new adidas Ultraboost 20 takes inspiration from our partnership with the ISS U.S. National Lab and, with more to come from the partnership, we plan on taking Boost to even greater heights.” Announced earlier in November 2019, as part of its open-source culture of collaboration, adidas has officially partnered with the ISS U.S. National Lab to innovate, learn, and share information with the vision of co-creating the future of sports performance. Beyond integrating aerospace grade technology with the adidas  Ultraboost 20 and as part of the ground-breaking long-term partnership, adidas will send Boost technology on a mission up to the ISS. In space, the scientists will study the Boost molding process without the distraction of Earth’s gravity, so adidas can unlock the future of boost. The objective is to leverage the findings at scale in Boost midsoles of the future. Adorned with an ISS U.S. National Laboratory space patch, the adidas Ultraboost 20 pays homage to this upcoming mission and as a symbol of the partners commitment to innovate. Through its partnership with the ISS, adidas has gained deep insight into how astronauts, prepare for the physical and mental strain of living in space. With these insights and in collaboration with EXOS – a world-leading human performance lab – adidas has created an exclusive workout program for runners worldwide to challenge themselves and experience what it takes to train like an astronaut.  The adidas Ultraboost 20 will drop in a number of limited-edition colorways in the lead-up to the official global launch on December 6, 2019.

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The Nike React Infinity Run Keeps You Running

Press Release:

Imagine a world where every runner gets faster. Pretty exciting. But also a hearty challenge, given the presumed hurdle of injury. But are injuries actually inevitable? The question spurred Nike to focus efforts on the potential of reducing runner injury, and its newest running shoe, the Nike React Infinity Run, is a step toward that objective.

When Nike debuted the Zoom Vaporfly 4% in 2017, racers cheered; the shoe was built for notching PRs and breaking limits — privileging running economy. The same year, Nike React, a proprietary foam offering game-changing cushioning and energy return debuted. In running, the technology answered for a near impossible desire: A feel that was soft, resilient, lightweight and durable.

The Nike React Infinity Run encompasses the best qualities of those two technologies — a fine-tuned blend of biomechanical efficiency and cushioning — for a breakthrough shoe that offers a more democratic solution to stability, and an advance from traditional motion-control designs.

The Infinity Run provides a soft, responsive platform and delivers it with a widened midsole. Similar to the geometry of the 4%, the Infinity has a rocker-like bottom that yields a more fluid transition from foot strike to toe off.

This inspired combination has an instant impact on a runner. Slip the shoe on, and it feels at once stable and energetic, the spring in the React foam ready to fuel miles. The Infinity’s rocker-geometry encourages a slight lean forward, moving a runner’s foot strike from heel to midfoot, or even forefoot; this creates a natural forward feel of propulsion. The wider platform, and the supportive foam that accompanies it, provides a reassuring feel — the shoe gently guides the foot in a smooth, straight line, reducing side-to-side wobbling and movement.

These attributes make the Nike React Infinity Run ideal for the kind of runs that don’t fall into the silo of interval or tempo, long run or race. This shoe matches best to base-run days, those middle-mileage, moderate efforts. In fact, an external study conducted in Vancouver, BC on 226 runners in the Nike React Infinity Run and the Nike Structure 22, a traditional motion control shoe, showed that runners in the Nike React Infinity had a 52 percent lower injury rate than in the motion control shoe, with wearers confirming that they felt less pain in their knees and feet. 

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Introducing the Nike Joyride Dual Run

Press Release:

November 14, 2019 – The latest silhouette to feature Nike Joyride technology, the Nike Joyride Dual Run is designed to help keep legs fresh for a range of runners — whether a first-time jogger or a veteran on a shake-out run.

Where the Nike Joyride Run Flyknit offers a full-length Joyride midsole, the new Nike Joyride Dual Run combines the benefits of Nike Joyride Beads with a more traditional running shoe feel. Featuring Nike Joyride beads in the heel and midfoot for better impact absorption and a more personal fit, the forefoot of the new Nike Joyride Dual Run is constructed of soft and responsive foam for a more traditional underfoot experience at toe-off.  

The Nike Joyride Dual Run drops November 14 for Nike Members. A global release follows December 2.

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Nike Men's Joyride Run Flyknit Running Shoes (9.5, Black/Black/White)
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  • Tiny foam beads are contained in 4 strategically placed pockets underneath your foot. They compress and adapt to your every step for incredible impact absorption and a stable feel. Nike Joyride Run Flyknit has been tuned specifically for all sizes.
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Nike Joyride Run Flyknit Men's Casual Running Shoes Aq2730-009, Black/Black-olive Aura-bright Crimson, 9.5
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  • Tiny foam beads are contained in 4 strategically placed pockets underneath your foot. They compress and adapt to your every step for better impact absorption and a stable feel.
  • Flyknit is a super lightweight, breathable material that hugs your foot and keeps it in place. Synthetic material wraps from the inside of your foot to the top for a secure, conforming fit.
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SaleBestseller No. 8
Nike Men's Joyride Run Flyknit Running Shoes
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  • Tiny foam beads are contained in 4 strategically placed pockets underneath your foot. They compress and adapt to your every step for better impact absorption and a stable feel.
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Nike Joyride Run Flyknit Womens Running Casual Shoe Aq2731-006 Size 8
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  • Tiny foam beads are contained in 4 strategically placed pockets underneath your foot. They compress and adapt to your every step for incredible impact absorption and a stable feel. Nike Joyride Run Flyknit has been tuned specifically for all sizes.
  • Flyknit is a super lightweight, breathable material that hugs your foot and keeps it in place. Synthetic material wraps from the inside of your foot to the top for a secure, conforming fit.
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Bestseller No. 10
Nike Women's Joyride Dual Run Running Shoes (8, Black/White)
  • Style#: CD4363-001
  • Small foam beads are contained in 2 compartments under your heel and midfoot. They compress and adapt to your every step for better impact absorption and a stable feel.
  • Mesh wraps your foot in lightweight support. It lets air flow freely for cooling comfort.
  • Durable rubber is placed on the outside in high-wear zones. The raised nobs add traction.
  • Durable, lightweight foam cushions your forefoot to promote smooth transitions.

I get commissions for purchases made through links on this website. As an Amazon Associate I earn from qualifying purchases.

Adidas 4D range expands with new reflective Alphaedge 4D running shoe

Press release:

adidas today announces that it expands the 4D range with a new reflective ALPHAEDGE 4D running shoe. The distinctive 3D printed design now features across the sportswear brand’s running, Stella McCartney, Originals and Statement product categories. ADIDAS 4D was first revealed as concept release from FUTURECRAFT – adidas’ innovation incubator – in 2017. The midsole is printed with light and oxygen using Carbon Digital Light Synthesis™ technology pioneered by Silicon Valley based company, Carbon.  The two companies came together to combine years of athlete data with the latest 3D printing technology which allows products to be created at considerable commercial scale. This technology enables huge benefits for both athletes and consumers so they will feel the future. Marco Kormann, Director Platform Innovation, adidas, said: 
“We are proud to have taken a FUTURECRAFT concept and scaled it up significantly across our business within two years. ADIDAS 4D marks a shift in the way we approach the design and creation of our products. With the support of our partner, Carbon, we have shown the possibilities of data-driven-design and digital manufacturing on a global scale. The next iteration of the technology will be to develop how it can be used to produce footwear that is tailored to specific sports, and even individual athletes.” ADIDAS 4D was created as a unique solution that can be precisely tuned to respond to the movement patterns, weight and gait of the user. This means that in the future adidas foresees designing the lattice in a way which suits the movements of a certain sport, as well as personalised based on the data of an individual. We’re just at the beginning, with ADIDAS 4D you will start to feel the future. The latest drop to feature ADIDAS 4D is an update from ALPHAEDGE 4D for FW19. The new reflective design on the upper makes this version of ALPHAEDGE stand out even more, especially for training in low light. The product features are as follows: ADIDAS 4D Carbon Digital Light Synthesis™ technology uses digital light projection, oxygen-permeable optics and programmable liquid resins to print high-performance, durable polymeric products. The technology uses data to translate the needs of a performance category, and eventually individual athlete or consumer, with the required movement, cushioning and stability directly into a midsole. 
Primeknit upper, with FORGEDMESH A super-lightweight upper that features a reflective prime knit used on the full upper, for maximum reflectivity, encases your foot in a seamless sock-like fit providing the support and comfort needed during sharp lateral movements and tight turns. Each thread is individually constructed millimeter by millimeter with FORGEDMESH – a process using TPU-coated yarn, that maximizes performance when stitched at various angles and layers for ultimate strength in motion. Continental outsole The Continental rubber outsole draws on 140 years of Continental tire technology and research – with engineered traction zones to support deeper cuts and faster acceleration, regardless of surface terrain or weather. ALPHAEDGE 4D FW19, will be available globally across adidas.com, the adidas app and select retailers from 11th November 2019. For more information visit adidas.com

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Introducing new GEL-NIMBUS™ 22 shoe for the most comfortable ride on the market to date

Press release:

[1st Nov – Kobe, Japan] On November 1st, ASICS launches the 22nd iteration of its top-of-the-range, neutral long-distance running shoe, the GEL-NIMBUS™ 22. A trusted training partner for runners’ all of abilities for over 20 years, the shoe incorporates human-centric science and advanced technology to provide long-distance runners with superior cushioning for the most comfortable ride in the series to date.

Designed for neutral runners, the shoe features ASICS’ advanced cushioning technologies – FLYTEFOAM™ Propel and FLYTEFOAM™ – resulting in a lighter, spring like feel.

Named after the Latin term for the Nimbus cloud formation, the ASICS collection has become synonymous for comfort, with each new release featuring new and improved technology to increase the benefits for runners. As the 22nd iteration, the GEL-NIMBUS™ 22 shoe is incorporating a variety of new features including;

· Improved Cushioning: The GEL-NIMBUS™ 22 shoe adds soft and bouncy FLYTEFOAM™ Propel midsole compared to version 21, for improved softness underfoot [1] . The midsole has been reconfigured with soft, bouncy FLYTEFOAM™ Propel midsole material, now positioned closer to the ground. This allows the midsole to compress more when the foot first hits the ground for a more responsive feel. There is also a larger section of GEL™ technology cushioning that wraps all the way around the sole for improved rearfoot impact protection.

· Increased Breathability: The new monofilament mesh upper material is softer and provides more ventilation [2] .

· Enhanced Fit: The shoe geometry becomes slightly wider and higher in the toe box than GEL-NIMBUS™ 21 model, allowing the foot to spread naturally.

ASICS Professional distance runner, Diane Nukuri says: “What I like about GEL-NIMBUS series is they have good cushioning and feel light on my feet. In 2018, I injured my Achilles. As soon as I put on my GEL-NIMBUS, I didn’t feel the pain anymore which allowed me to get back into training and racing – and my Achilles hasn’t bothered me since. The support and cushioning that I get with the GEL-NIMBUS series means I don’t have to worry about my feet being sore.’

 Women’s GEL-NIMBUS™ 22

  Men’s GEL-NIMBUS™ 22

The GEL-NIMBUS™ 22 shoe will be available globally from November 1st at ASICS retail and online stores at 150 USD.

To learn more about ASICS, and the new GEL-NIMBUS ™ 22, please visit: asics.com or go to: ASICS GEL-NIMBUS™22

GEL-NIMBUS™ 22 NEW AND IMPROVED FEATURES:

UPPER:

· New monofilament mesh material allows the upper to maintain durability and provides ventilation and a softer feel.

MIDSOLE:

· FLYTEFOAM™ technology midsole material is lighter and more durable than traditional midsole foams. This is ASICS’ lightweight midsole material giving you a soft, supportive feel.

· FLYTEFOAM™ Propel technology delivers a bouncy, responsive feel underfoot.

· Forefoot and rearfoot GEL™ technology provides increased shock and impact absorption where you need it the most.

OUTSOLE:

· Gender specific GUIDANCE TRUSSTIC™ technology is found under the arch of the shoe. This thermoplastic piece provides stability, reduces weight, and helps extend the life of the shoe. For women this piece provides added support in the direction of forward motion. In the men’s model, this piece provides added support toward the inside of the arch.

· I.G.S™ (IMPACT GUIDANCE SYSTEM) design philosophy links components such as GEL™ technology cushioning, GUIDANCE LINE™ and TRUSSTIC™ technologies together to enhance the foot’s natural gait from foot strike to toe-off.

· Light AHAR™ sponge rubber featured on the outsole to reduce wear and enhances cushioning.

· Super AHAR™ heel plug in areas of heavy wear to extend the life of the shoe by using higher-abrasion rubber.


[1] Cushioning loading rate shows improvement of approximately 22% in GEL-NIMBUS™ 22 measured against GEL-NIMBUS™ 21. Research conducted by ASICS Institute of Sport Science.

[2] Evaluation of ventilation in air chamber mechanical testing shows improvements in lateral side and in media side of over 50% in GEL-NIMBUS™ 22 measured against GEL-NIMBUS™ 21. Research conducted by ASICS Institute of Sport Science.

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ASICS Women's Gel-Nimbus 23 Running Shoes, 9.5M, Grand Shark/Digital Aqua
  • Engineered Mesh Upper - Multi-directional mesh material improves ventilation and stability.
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  • FlyteFoam Propel Technology - ASICS energetic foam formulation that provides supreme bounce thanks to a unique elastomer compound.
  • FLYTEFOAM technology -
  • OrthoLite X-55 sockliner -
Bestseller No. 2
ASICS Men's Gel-Nimbus 21 (4E) Running Shoes, 12XW, Black/Dark Grey
  • Rearfoot and Forefoot GEL Technology Cushioning System - Attenuates shock during impact and toe-off phases, and allows movement in multiple planes as the foot transitions through the gait cycle.
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  • Guidance Line Midsole Technology - Vertical flex groove decouples the tooling along the line of progression for enhanced gait efficiency.
  • AHAR Outsole - Acronym for ASICS High Abrasion Rubber. Placed in critical areas of the outsole for exceptional durability.
  • Guidance Trusstic System Technology - This Trusstic System Technology integrates Guidance Line construction for enhanced gait efficiency while providing midfoot structural integrity.
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ASICS Men's Gel-Nimbus 23 Running Shoes, 11M, Carrier Grey/Digital Aqua
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ASICS Women's Gel-Nimbus 21 Running Shoes, 9M, Black/Dark Grey
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ASICS Men's Gel-Nimbus 22 Knit Running Shoes, 10.5 M, Black/Black Knit
  • Engineered Monofilament Upper -
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  • Lightweight AHAR Outsole -
Bestseller No. 8
ASICS Women's Gel-Cumulus 21 Running Shoes, 8.5M, Violet Blush/Dive Blue
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Bestseller No. 9
ASICS Men's Gel-Nimbus 21 Running Shoes, 9.5M, White/DEEP Sapphire
  • FlyteFoam Propel Technology - ASICS energetic foam formulation that provides supreme bounce thanks to a unique elastomer compound.
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  • Reflectivity - Contains reflective materials designed to enhance visibility during low light hours.
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Bestseller No. 10
ASICS Men's Gel-Cumulus 21 Running Shoes, 12M, Black/White
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  • Ortholite Sockliner - Moisture management (Ortholite is a registered trademark of ATP Manufacturing LLC).
  • SpevaFoam 45 Lasting - Employs 45 degree full length SpevaFoam 45 lasting material for a soft platform feel and improved comfort.
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Getting tired just got harder: ASICS new GLIDERIDE™ shoe brings energy savings technology to more runners

Press release:

· ASICS increases the pace in pioneering new energy saving shoes with latest innovation: GLIDERIDE™ – scientifically proven to reduce energy loss1

· The latest introduction to ASICS’ energy saving family follows the sellout debut of the METARIDE™ shoe at the Tokyo marathon earlier this year.

· A leading team of experts put ASICS’ newest technology and theory in running performance to the test in an epic race with no finish line on the Bonneville Salt Flats

[SEPTEMBER 7, 2019 – KOBE, JAPAN] – Saving runners energy: ASICS has today revealed how the eagerly awaited GLIDERIDE™ has successfully adapted the GUIDESOLE™ technology, first introduced in the METARIDE™ concept, and placed it on the feet of more runners in a unique race featuring participants of different abilities from around the world.

AN ENERGY REVOLUTION

The human-centric GUIDESOLE™ technology is an ergonomic precision-shaped curved sole that reduces energy loss. It works by minimizing lower leg movement through the stride – giving a feeling of effortless coasting – to make it easier for runners to keep going for longer.

Increasing the accessibility of the GUIDESOLE™ technology was the inspiration behind the new shoe. Engineered by a team of scientific experts and designers at ASICS Institute of Sport Science (ISS), the development of GLIDERIDE™ was fast-tracked to get the new technology to more runners as quickly as possible. [1]

The result? The new GLIDERIDE™ has taken the category-leading GUIDESOLE™ technology a further step forward. Whilst providing maximum energy saving, it is lighter, with a less extreme curve and more cushioning than the concept shoe – increased comfort.

In tests, GLIDERIDE™ has been scientifically proven to:

· Reduce total energy loss at the ankle joint, where runners expend the most energy

· Improve cushioning for increased comfort

· Reduce weight while maintaining stability to provide both performance and protection

Kenichi Harano, Executive Officer and Senior General Manager at ISS, said: “The positive reception and speed at which runners adopted the new technology spurred us on to develop GLIDERIDE™ in record time. With no compromise on efficiency, it offers a cushier ride that we believe has the potentialto help runners of every level significantly improve performance to go further than they thought possible”.

GET AHEAD WITH THE CURVE

To demonstrate what energy saving really means for runners, ASICS put the theory to the test in a unique race on the Bonneville Salt Flats, Utah on 7 September 2019. The race, designed by an expert team of sports scientists, RUNKEEPER™ data analysts, elite coaches and engineers saw 30 runners of different abilities from around the world put the latest technology and theory in running performance to the test. Participants explored how energy saving technology can assist them in improving performance in the ultimate battle against themselves in a race without a finish line.

“We effectively took our research lab from Kobe to the Salt Flats to understand directly from runners how they can benefit from our energy saving technology in a real-life situation,” commented Harano. “What we learnt proves the importance of optimizing energy and will fuel our next generation technologies beyond footwear.”

Yasuhito Hirota, ASICS President and COO, said: “This latest innovation is a major milestone in achieving our goal to make our energy saving technology available to all runners. In Spring 2020, we will launch the next shoe in the family, EVORIDE™. And it doesn’t finish there. ASICS commitment to this new category extends beyond footwear with the planned introduction of further innovations to our in-store and on-line services”.

Follow ##ASICSEternalRun / #GLIDERIDE to join the conversation.

GLIDERIDE™ footwear will be available for men and women from ASICS retail and online stores as well as specialist running outlets globally from 27 September 2019. Visit www.ASICS.com for more information.

TECHNOLOGY OVERVIEW

GLIDERIDE™ features the following proprietary technologies:

1. GUIDESOLE™ TECHNOLOGY: curved midsole construction helps minimize movement in the area where most energy is expended; the ankle joint and allows runners to go further, easier and longer. The lower 5mm drop supports the unique rolling movement and feeling of effortless forward motion.

2. FYTEFOAM™ MIDSOLE TECHNOLOGY: durable midsole providing cushioning and maintaining lightweight, with FLYTFOAM PROPEL™ underneath enhancing responsiveness.

3. REARFOOT GEL™ TECHNOLOGY: cushioning under the heel reduces shock when the foot meets the ground.

4. AHAR™ PLUS OUTSOLE: high abrasion rubber on the sole provides durability

5. ENGINEERED MESH UPPER: comfortable upper with reinforcements enhances support and breathability.


[1] The GLIDERIDE™ shoe is scientifically proven to reduce energy loss at the ankle joint. Research conducted by Progressive Sports Ltd based at Loughborough University UK, July 2019 tested against leading shoes in the performance running category.

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  • Enhanced toe spring provides an explosive take-off, propelling you forward
  • Durable AHAR Plus outsole is 50 percent more durable than the traditional High Abrasion Rubber outsole
Bestseller No. 5
ASICS Men's Glideride Running Shoes, 10.5M, Black/Graphite Grey
  • Rearfoot GEL technology cushioning system - Attenuates shock during impact phase and allows for a smooth transition to midstance.
  • GUIDESOLE Technology - The curved sole design and stiff forefoot of our GUIDESOLE technology reduce ankle flexion and provide a shock-absorbent landing zone to lessen fatigue of other leg muscles and increase runner efficiency.
  • Engineered Mesh Upper - Multi-directional mesh material improves ventilation and stability.
  • FlyteFoam Midsole Technology - Our FlyteFoam technology provides exceptional bounce back and responsiveness no matter the distance, utilizing organic super fibers to help reduce packing out that traditionally happens with softer, low density foams.
  • AHAR Plus Outsole - Strategically positioned in critical areas of the outsole, this exceptionally durable compound is 50% more durable than standard ASICS High Abrasion Rubber.
Bestseller No. 6
ASICS Men's Gel-Nimbus 21 Running Shoes, 7M, White/DEEP Sapphire
  • FlyteFoam Propel Technology - ASICS energetic foam formulation that provides supreme bounce thanks to a unique elastomer compound.
  • AHAR Outsole - Acronym for ASICS High Abrasion Rubber. Placed in critical areas of the outsole for exceptional durability.
  • Reflectivity - Contains reflective materials designed to enhance visibility during low light hours.
  • Heel Clutching System Technology - Exoskeletal heel counter provides improved support and creates improved heel fitting environment.
  • FlyteFoam Lyte Technology - ASICS lightest weight midsole formulation that provides continuous cushion thanks to organic nano fibers.
Bestseller No. 7
ASICS Women's EvoRide Running Shoes, 10M, Piedmont Grey/Mint Tint
  • GUIDESOLE Technology - The curved sole design and stiff forefoot of our GUIDESOLE technology reduce ankle flexion and provide a shock-absorbent landing zone to lessen fatigue of other leg muscles and increase runner efficiency.
  • FlyteFoam Propel Technology - ASICS energetic foam formulation that provides supreme bounce thanks to a unique elastomer compound.
  • AHAR Outsole - Acronym for ASICS High Abrasion Rubber. Placed in critical areas of the outsole for exceptional durability.
  • Engineered Mesh Upper - Multi-directional mesh material improves ventilation and stability.
Bestseller No. 8
ASICS Men's Glideride Tokyo Running Shoes, 9M, Black/Sunrise RED
  • Rearfoot GEL technology cushioning system - Attenuates shock during impact phase and allows for a smooth transition to midstance.
  • GUIDESOLE Technology - The curved sole design and stiff forefoot of our GUIDESOLE technology reduce ankle flexion and provide a shock-absorbent landing zone to lessen fatigue of other leg muscles and increase runner efficiency.
  • FlyteFoam Propel Technology - ASICS energetic foam formulation that provides supreme bounce thanks to a unique elastomer compound.
  • Guidance Line Midsole Technology - Vertical flex groove decouples the tooling along the line of progression for enhanced gait efficiency.
  • Ortholite X-40 Sockliner - This premium sockliner features higher rebound properties while providing excellent moisture management and a high-level of breathability (Ortholite is a registered trademark of ATP Manufacturing LLC.)
SaleBestseller No. 9
ASICS Women's Gel-Venture 7 Running Shoes, 10.5M, Carrier Grey/Violet Blush
  • Rearfoot GEL technology cushioning system - Attenuates shock during impact phase and allows for a smooth transition to midstance.
SaleBestseller No. 10
ASICS Men's EvoRide Running Shoes, 11.5M, Grand Shark/Pure Bronze
  • FlyteFoam Propel Technology - ASICS energetic foam formulation that provides supreme bounce thanks to a unique elastomer compound.
  • GUIDESOLE Technology - The curved sole design and stiff forefoot of our GUIDESOLE technology reduce ankle flexion and provide a shock-absorbent landing zone to lessen fatigue of other leg muscles and increase runner efficiency.
  • AHAR Outsole - Acronym for ASICS High Abrasion Rubber. Placed in critical areas of the outsole for exceptional durability.
  • Jacquard Mesh Upper -

I get commissions for purchases made through links on this website. As an Amazon Associate I earn from qualifying purchases.

Speed Up with the Nike Zoom Series

Press Release:

Fast is the focus with these training and racing shoes that are designed to meet the needs of every runner — from world-class marathoners to those who just want to log I-feel-amazing miles on the weekends. With snappy full-length Nike Zoom Air or ultra-responsive Nike ZoomX foam underfoot, each shoe in the Zoom family offers a distinct experience.

Just in time for marathon season, the 2019 Nike Zoom Family continues in a flooded spectrum of neon pink (a hue of the debut neon green, created by Nike, sits directly across the color wheel from pink).

Find out which are right for you…

What is the Nike Zoom Series?

A classification of shoes that feature Nike’s fastest technology underfoot. Those are:

Nike Zoom Air: A cushioning system that uses pressurized air and tightly stretched fibers that are designed to absorb impact and then snap back for fast movement.

Nike ZoomX foam: The lightest, softest and most-responsive Nike foam is designed to maximize speed by delivering greater energy return. 

Both technologies are designed for speed and agility and can help runners experience better responsiveness and control when on the move.

Train Fast

Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 M Sole

Men’s Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 M Vertical

Men’s Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 W Sole

Women’s Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 W Vertical

Women’s Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 M Sole

Men’s Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 M Vertical

Men’s Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 W Sole

Women’s Nike Air Zoom Pegasus 36

Nike News Zoom Family19 Ho19 Rn Zoom Peg 36 W Vertical

Women’s Nike Air Zoom Pegasus 36

Nike’s all-time best-selling running shoe is back with a big upper refresh: Engineered mesh with added perforations enhances breathability across high-heat areas such as the forefoot and arch. Exposed Flywire cables in the midfoot keep you secure as you pick up speed. The heel collar and tongue are slimmer, which means a more comfortable and conforming fit than before.  The Nike Air Zoom Pegasus 36 maintains its full-length Zoom Air unit (introduced in the Nike Air Zoom Pegasus 35) encased by Cushlon foam in the midsole for a smooth, responsive, cushioned ride you can rely on day after day.

Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 M Sole

Men’s Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 M Vertical

Men’s Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 W Sole

Women’s Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 W Vertical

Women’s Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 M Sole

Men’s Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 M Vertical

Men’s Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 W Sole

Women’s Nike Zoom Pegasus Turbo 2

Nike News Zoom Family19 Ho19 Rn Zoom Peg Turbo 2 W Vertical

Women’s Nike Zoom Pegasus Turbo 2

In its second iteration, the everyday-trainer-version of the Nike Zoom Vaporfly 4% is updated with a lighter, sleeker upper, thanks mostly to a translucent material and lofted mesh. A midfoot band locks the foot on the footbed at high speeds.  

Race Fast

Nike Zoom Fly 3

Nike News Zoom Family19 Ho19 Rn Zoom Fly 3 M Sole

Men’s Nike Zoom Fly 3

Nike Air Zoom Pegasus 36 Nike Zoom Pegasus Turbo 2 Nike ZoomX Vaporfly Next% Nike Zoom Fly 3  6

The carbon-fiber plate in the Nike Zoom Fly 3

Nike News Zoom Family19 Ho19 Rn Zoom Fly 3 W Sole

Women’s Nike Zoom Fly 3

Nike News Zoom Family19 Ho19 Rn Zoom Fly 3 M Sole

Men’s Nike Zoom Fly 3

Nike Air Zoom Pegasus 36 Nike Zoom Pegasus Turbo 2 Nike ZoomX Vaporfly Next% Nike Zoom Fly 3  6

The carbon-fiber plate in the Nike Zoom Fly 3

Nike News Zoom Family19 Ho19 Rn Zoom Fly 3 W Sole

Women’s Nike Zoom Fly 3

Nike News Zoom Family19 Ho19 Rn Zoom Fly 3 M Sole

Men’s Nike Zoom Fly 3

For the first time, the women’s Nike Zoom Fly 3 houses a slightly softer sockliner with a higher arch. Both versions of the Nike Zoom Fly update feature a transparent lighter upper with a new arch-band lacing system that offers a more adjustable fit. The soft and springy Nike React midsole provides highly responsive cushioning and houses a full-length carbon-fiber plate that delivers a propulsive sensation. The shoe’s offset is designed to minimize Achilles strain and its stack height offers impact protection mile after mile. The result — confirmed by lab tests — is one of the fastest, most-efficient shoes Nike makes.

Nike ZoomX Vaporfly NEXT%

Nike News Zoom Family19 Ho19 Rn Zoom Next Vertcal

Nike ZoomX Vaporfly NEXT%

Nike Air Zoom Pegasus 36 Nike Zoom Pegasus Turbo 2 Nike ZoomX Vaporfly Next% Nike Zoom Fly 3  16

The carbon-fiber plate in the Nike ZoomX Vaporfly NEXT%

Nike News Zoom Family19 Ho19 Rn Zoom Next Sole

Nike ZoomX Vaporfly NEXT%

Nike News Zoom Family19 Ho19 Rn Zoom Next Vertcal

Nike ZoomX Vaporfly NEXT%

Nike Air Zoom Pegasus 36 Nike Zoom Pegasus Turbo 2 Nike ZoomX Vaporfly Next% Nike Zoom Fly 3  16

The carbon-fiber plate in the Nike ZoomX Vaporfly NEXT%

Nike News Zoom Family19 Ho19 Rn Zoom Next Sole

Nike ZoomX Vaporfly NEXT%

Nike News Zoom Family19 Ho19 Rn Zoom Next Vertcal

Nike ZoomX Vaporfly NEXT%

Elite athlete feedback played a huge role in revamping the already incredibly successful system that increases running economy. Plus, a new material construction, called Vaporweave, on the upper is lighter than Nike Flyknit, breathable and — critically — absorbs less water from sweat or rain, so it stays airy and dry over the course of a marathon. 

Designers added 15 percent more Nike ZoomX foam (capable of providing up to 85 percent energy return) to the Nike ZoomX Vaporfly NEXT% — but the shoe’s weight stays the same as the previous version. They also shaved 3mm from the offset (now 8mm), so you can expect to experience better stability and increased energy conservation before toe-off. (Still embedded within the foam is a full-length curved carbon fiber plate that increases stiffness to provide a sensation of propulsion). A new traction pattern improves forefoot grip so the shoe handles better in wet weather. Also on the outsole are new contoured treads with deep grooves that facilitate smoother movement during turns. 

Advertisement:

SaleBestseller No. 2
Nike Air Zoom Pegasus 36 Women's Running Shoe Black/White-Thunder Grey Size 7.5
  • Perforations on upper enhance breathability in forefoot and arch
  • Full-length Zoom Air unit provides a smooth, responsive ride
  • Slimmer design reduces bulk for a comfortable, conforming fit
  • Exposed Flywire cables in the midfoot promote a snug fit at higher speeds
  • Cushlon ST foam provides soft, responsive cushioning
SaleBestseller No. 3
Nike Men's Air Zoom Pegasus 36 Running Shoe Black/White/Thunder Grey 10 Medium US
  • Perforations on upper enhance breathability in forefoot and arch
  • Full-length Zoom Air unit provides a smooth, responsive ride
  • Slimmer design reduces bulk for a comfortable, conforming fit
  • Exposed Flywire cables in the midfoot promote a snug fit at higher speeds
  • Cushlon ST foam provides firm yet responsive cushioning
SaleBestseller No. 4
Nike Men's Air Zoom Pegasus 35 Black/White Gunsmoke Oil Grey Running Shoe 12 Men US
  • Flymesh upper construction
  • Reflectivity on the heel
  • Fitsole sockliner conforms to the shape of your foot
  • Premium Cushlon ST foam
Bestseller No. 5
Nike Women's Zoom Pegasus 35 Running Shoe Phantom/Gunsmoke/Summit White Size 9 M US
  • mesh
  • Imported
  • Full-length Zoom Air unit provides a smooth, responsive ride.
  • Beveled heel optimizes initial touchdown and transition.
  • Engineered mesh and partial bootie provide a supportive feel.
Bestseller No. 7
Nike Zoom Pegasus Turbo 2 Men's Training Shoe Black/White-Gunsmoke-Atmosphere Grey 11.0
  • The Nike Zoom Pegasus Turbo 2 is updated with a featherlight upper, while innovative foam brings revolutionary responsiveness to your long distance training
  • The lofted mesh and synthetic upper is lighter and the translucent material makes it look as breathable as it feels
  • The rubber outsole helps absorb impact and provide multi-surface traction
  • An ultralight Nike ZoomX midsole delivers Nike Running's greatest energy return yet
  • The engineered heel collar tapers away from foot for comfort around your Achilles tendon
SaleBestseller No. 9
Nike Zoom 2K
  • sku=ao0269-102-10
Bestseller No. 10
Nike Men's Running Shoes, Black Black White Dk Grey MTLC Platinum 001, US:7
  • Style#: AQ7497-001
  • Sleek, sculpted profile creates a fast look and feel.
  • Partial bootie wraps the foot for a secure, snug fit.
  • Heel foam sweeps away from the Achilles tendon for optimal comfort.
  • Heel foam sweeps away from the Achilles tendon for optimal comfort.

I get commissions for purchases made through links on this website. As an Amazon Associate I earn from qualifying purchases.